Ideas + Insights

Q: How did you come to start fluent? Q: Why did you choose the name fluent? When I launched fluent, I was primarily targeting clients...

One of the perks of our job is that no two days are ever the same. We might be spending much of our day at a desk, visiting clients for...

New on the blog – interviews with our own team. A quick look at how we got to where we are now, and what we love about our industry!...

We know many people are ready to say goodbye to 2020, but don’t rush the year away before planning for 2021. After everything this year...

Here we are, five months into a global pandemic, and virtual meetings are our lifeline to keeping business – and arguably life – running...

We’ve talked about hearing from companies that they struggle with marketing their self-proclaimed boring business, and a lot of these...

Brands choose to work with us for a number of reasons – to assess and fine tune the look and feel of their brand, to leverage their...

If you’re paying attention, you know that the worlds of public relations and marketing are already different from what they were in...

Some companies are intimidated by the idea of hiring an outside marketing agency. Many believe they don’t need outside support because...

Q1 is a great time to stop, take a close look at your marketing and communications efforts, measure and reflect. Even the most robust and...

Fluent IMC, was recognized last week at the Maine Public Relations Council’s Golden Arrow Awards for its work in 2019, receiving a Gold...

“Emily is incredibly valuable to Fluent’s team. She contributes the ideal mix of a strategic mindset, creative vision, organization and...

We’ve heard this one more than once: “what we do is so boring, it’s pretty hard to make us look interesting.” As professional services...

As an integrated firm, PR is a big part of our day-to-day work for clients. We’re often asked if a client’s idea will interest a local TV...

We recently had the privilege of helping Levey Day School with a messaging campaign. This amazing little school has a powerful parent...

It’s October. Q1 will be here in a flash. Now is the time for budgeting, planning and getting 2020 in order. ‘Tis the season for helping...

The ROI of public relations has been elusive for many communications pros, mainly because returns on a brand awareness investment have...

We all know the basics of old-school email marketing: drip, drip, drip. Email fatigue. Unsubscribe. We’re often asked by clients: is...

There are aspects of our industry that are just plain confusing for our clients, not to mention family and friends. I give my dad a ton...

Fluent IMC took home three Golden Arrow Awards in a ceremony held at Rising Tide Brewing on December 12. The annual awards of the Maine...